About

I am an advocate for human-centered design and a design thinker, usability practitioner, service designer, creative director, and program director and developer.

I have directed over 3000 projects while working in the governmental, healthcare, educational, technological and retail sectors.

CONTACT

amy@mich19.com

EMPLOYMENT

Service & Integration Associate Manager 
Fjord/Accenture Federal Services
Washington, D.C.
December 2019 to
August 2020

Director 
Integrated Design
Klein Family School of Communications Design
Univ. of Baltimore, MD
Fall 2002 to Dec 2019

 

Manager 
Strategic Design Group
USinternetworking
Annapolis, MD
1999 to 2002

 

EDUCATION

M.F.A., Digital Media
Towson University
Baltimore, MD

M.A., Publications Design
University of Baltimore Baltimore, MD

B.A., English & Art 
Middle TN State University Murfreesboro, TN

 

HUMAN-CENTERED APPROACH

  • Service Design

  • Customer Experience

  • Collaboration

DESIGN THINKING

  • Research & Synthesis

  • Strategic Development

  • Process Development

MANAGEMENT

  • People

  • Sales & Partnerships

  • Assessment

TRAINING

  • Design process

  • Design thinking

  • Major project development

RESEARCH

  • Senior Adult Needs

  • Low Literacy Needs

  • Digital & Print Resources


Human-Centered Design & Design Thinking
Human-centered research and methodology creates effective decision-making processes. My practice includes service, customer experience, usability, testing, synthesis, and training. I use the human-centered approach on a daily basis. In each of my roles, I work with groups requiring an iterative design and assessment process in which we work towards meaningful solutions. 

Customer and User Experience Research and Development
Interviewing, testing, and Iterative design to produce best practices, prototypes and final products. 

Project partners include:
Internal Revenue Service
Veterans Administration 
Maryland State Board of Elections
Center for Civic Design
Baltimore City Courts
AstraZeneca

Projects include: 
Eco-system blueprint visualizing both short-term and long-term strategic goals.
Process assessment for election day judges and redevelopment of election day materials.
Development of best practices for vote by mail packages.
Redevelopment of city court rent escrow petition.

Design & Prototyping
Direct projects in multiple forms of media: interactive, linear motion, print and product. Projects stage through concept development, market research, audience differentiation, usability, testing, communication clarity, brand development 
and design. 

Sample projects includet: 
A digital platform enabling civil debate between two individuals
An interactive health education application for children
An asthma inhaler built into a smart wrist device


Program Direction
Process, program, and course review and development
Program assessment
Maintain position as a leader in incorporating innovations in the design field
Program must balance intellectual foundation & market viability of curriculum

Management
Program Management
Marketing and recruitment: writing of materials, in-person and online events.
Scheduling
Partnership development
Adjunct recruitment and management
Daily administrative management

Design Group Management
Strategists, Information architects, front-end developers, Integration specialists and trainers across four states

Training
Process, thinking, theory, and project development using a human-centered approach

Consulting
UX, CX, strategic fit, brand development, digital and print design
Curriculum development